Trademark Protection: Parody With A Bite.
Posted By Cliff Tuttle | September 18, 2014
No. 1,101
If you were a member of top management at Subway, would you set loose the legal beagles on the perpetrators of this one? Or would you have a hearty laugh and tell the board that the Subway brand is getting a lot of free publicity?
There’s not much doubt that this T shirt design was intended to satirize the Subway logo exactly. But does it cause confusion, like some faux brand labels? Or does it make us a little more aware of Subway, so that when we next see a Subway sign it will catch our attention and even make us smile?
Maybe top management thinks that the comparison with zombie food will turn stomachs. I don’t. Actually, come to thing of it, I haven’t had a good sub in a while.
CLT