Calling all Concierges!
No. 1,401 We all know what a concierge used to be. It was the person at a desk by the door of a hotel who not only recommended a restaurant, but made your reservations. The concierge often could straighten out your airline tickets or any number of problems that travelers encounter but don’t have the […]
On Smoozing Clients, or is it Smooching?
No. 1,318 Guess who is clueless about the difference between keeping on the good side of a wife, as opposed to a client. In most practice areas, you are not going to win any points with a client by dispensing a big a big wet telephone kiss. Reminds me of Charlie the Tuna who was […]
Trend: Lower Cost Legal Services — How Will It Happen?
No. 1,286 There has been a lot of discussion of the future of the legal profession. A post in Lawyerist.com, a nuts and bolts blog for lawyers, summarizes conclusions in a book by a futurist named Suskind. He concluded that lawyers in private practice were being marginalized by, among other things, non-lawyers and technology. Suskind […]
Why Blog? 10.5 Reasons.
Lawyers are often advised by marketing professionals to blog because it is good marketing. The AVVO blog recently announced an inexpensive and easy to use blogging vehicle for lawyers. If you have a modest marketing budget, investing in a blog will buy you more effective advertising than any other vehicle, including Google pay per click ads.
Nutmeg Lawyer: The Cheers Marketing Model
No. 882 Here is a quick refresher course in marketing and client relations for lawyers and anybody else who serves clients, courtesy of Nutmeg Lawyer. You can find Nutmeg Lawyer in the blogroll that is located far down the left hand column of this blog. CLICK THIS LINK TO NUTMEG LAWYER NOW. CLT
And Thereby Hangs a Tale.
No. 737 Once upon a time there was a Little City named Harrisburg that planned to hire one of the most prestigious law firms in the world, the feared Cravath, to handle its Chapter 9 Bankruptcy. The feared Cravath had a stable full of hungry, hungry dinosaurs in grey suits who looked fierce but were […]
That’s a Marketing Plan!
No. 585 My colleague Brian Walters was quoted in the Post Gazette this week. He said he found out when he received a call from someone who read the article. “A new client?” I asked. “No, ” he said. “Somebody trying to sell me something.” C
AVVO APPARENTLY LOWERS LAWYER RATINGS.[REVISED WITH COMMENT FROM CONRAD SAAM FROM AVVO]
No. 567 The Solo Attorney’s Practitioner’s Forum on Linked-In is all lit up with comments about AVVO. Many lawyers who have claimed their AVVO accounts (like me) have seen their AVVO ratings go down since the beginning of the year (like me). They usually complain that there has been no change in the data, or […]